Digital Marketing Specialist
Location: Working remotely, but based in North Macedonia
About Us
At Digital Halo, we’re more than just a digital marketing agency — we’re a creative growth partner. Our mission is to empower businesses through strategic marketing, smart execution, and impactful design. With innovation, integrity, and authenticity at the core of everything we do, we help brands achieve measurable success across digital channels.
Position Overview
We’re looking for a Digital Marketing Specialist with 3+ years of experience to design and execute digital marketing campaigns that drive engagement, generate leads, and strengthen brand visibility. Candidates with experience in fast-paced agency environments will be given priority. You should be skilled in managing paid and organic digital channels, optimizing campaigns for lead generation, working with WordPress, and contributing creative ideas for content and campaigns.
Key Responsibilities
- Plan, execute, and optimize multi-channel digital marketing campaigns (Google, Meta, LinkedIn, etc.)
- Manage paid media campaigns with a strong focus on lead generation and ROI
- Develop and implement email marketing campaigns to nurture and convert leads
- Support the creation and execution of social media strategies across key platforms
- Propose creative concepts and content ideas for campaigns, digital assets, and brand storytelling
- Manage basic WordPress updates for client websites (posting blogs, landing pages, SEO tweaks)
- Monitor, analyze, and report on campaign performance to continuously improve results
- Leverage CRM and marketing automation tools (HubSpot, Mailchimp, Salesforce, etc.) for lead nurturing
- Conduct audience research and competitor analysis to refine targeting strategies
- Test new digital channels and tools to drive innovation and growth
- Stay updated on digital marketing trends, platform updates, and best practices
Requirements
- 3+ years of proven experience in digital marketing
- Strong hands-on experience with paid advertising platforms (Google Ads, Meta Ads, LinkedIn Ads)
- Experience proposing and developing creative content ideas for digital campaigns
- Familiarity with WordPress (basic content management and page updates)
- Knowledge of SEO, SEM, and basic website optimization strategies
- Proficiency in marketing automation platforms and CRM systems (HubSpot, Mailchimp, Salesforce, etc.)
- Experience managing lead generation campaigns and reporting on lead quality and ROI
- Strong analytical skills and the ability to translate data into actionable insights
- Excellent written and verbal communication skills in English
- Highly organized, proactive, and able to manage multiple projects simultaneously
- Previous experience working in a marketing agency is a plus
Why Join Us?
- Work remotely with a dynamic, collaborative, and supportive team
- Get hands-on with exciting brands across different industries
- Play a key role in driving real results and measurable growth
- Enjoy a flexible work culture that values innovation, autonomy, and creativity
Ready to help brands grow smarter and faster?
Apply now and join us in building digital strategies that deliver real impact. Send your CV to hello@digitalhalo.cc, or fill out the form on this page.
